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Foot Locker to enter into India market with City Brands and Nykaa, ET Retail

.New Delhi: New York-based shoes merchant Feet Closet has partnered with City Brands as well as Nykaa to enter into India market with an omnichannel approach, it said in a media release on Monday.With Metro Brands functioning the New York-based store's physical presence, it will open up the first retail store in Select Urban area Walk, Delhi. Aside from offline presence, the business said it is going to only offer online on Nykaa Style and Nykaa Male to generate an online purchasing experience along with personalization.Peter Scaturro, senior VP of calculated preparing as well as development at Feet Storage locker, pointed out, "Bringing Foot Locker to India, by means of licensing plans with Metro Brands and also Nykaa Style, is actually a critical milestone in our international development. Our company intend to boost the tennis shoe expertise through mixing innovation as well as innovation in an immersive setting." Nissan Joseph, CEO, Region Brands Limited stated, "With India's athleisure market broadening rapidly, the strategic connection between Region Brands Ltd, Feet Locker Inc, and Nykaa is actually a huge intervene leveraging this incredible opportunity.Commenting on the collaboration, Adwaita Nayar, co-founder Nykaa and chief executive officer, Nykaa Fashion trend said, "With each other, our company are actually thrilled to create a seamless shopping experience that accommodates the varied as well as passionate gym shoe neighborhood in India, carrying all of them closer to the worldwide sneaker motion.".
Released On Oct 1, 2024 at 07:49 PM IST.




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